Data Breach Watch logoDBW
    Other
    High
    investigation open
    Updated about 1 month ago

    Nuna Baby Essentials, Inc Data Breach

    Key takeaways

    • Reports suggest a potential breach involving Nuna Baby Essentials, Inc.
    • Discovered on September 8, 2024.
    • Possible data exposed: SSN.
    • Affects individuals in: Indiana, Montana, California.
    • Confirmation level: Confirmed by regulators.

    Breach confirmed

    The Nuna Baby Essentials, Inc breach is confirmed. If you may be affected, add your details below and we will take it from there.

    Detailed summary

    Nuna Baby Essentials, Inc. experienced a data breach that began on September 8, 2024, and ended on December 6, 2024. The incident affected at least 16,676 individuals, including 207 residents of Indiana and 63 residents of Montana. The company reported the breach to regulators in Indiana and Montana on February 21, 2025.

    The specific types of data exposed in this incident have not been publicly identified. While the breach triggered multi-state notifications, details regarding the compromised data elements, including whether Social Security numbers, medical data, or financial data were involved, remain unconfirmed.

    Further details regarding the compromised data types may emerge as additional information becomes available from official notifications or regulatory updates.

    Data possibly involved

    • SSN
      Can be used to open fraudulent accounts and file false tax returns

    Company Response Timeline

    Response Grade
    C

    Notified consumers within 61–90 days

    Breach Occurred

    Sep 8, 2024

    Company Discovered

    Dec 6, 2024

    Regulator Notified

    Feb 21, 2025

    Consumers Notified

    Feb 21, 2025

    89 days to discover
    77 days to notify consumers

    Breach Verification Status

    Reports Only

    Complete

    Initial dark web reports of potential breach

    Company Confirmed

    Complete

    Company has acknowledged the breach

    Regulator Confirmed

    Current

    Confirmed by regulatory authorities

    Note: Breach verification can take time. Information may evolve as more details become available from companies and regulators.

    Case Status:
    Investigation Open

    We're actively investigating this case and seeking affected individuals.

    Were you affected? Submit your information below.

    Were You Affected By This Breach?

    If you are a customer or have received a data breach notification, you may submit your information as part of our ongoing investigation. Submitting your information is free and does not obligate you.

    Were you in the Nuna Baby Essentials, Inc breach? Check your email

    Free scan against known breach datasets. Then remove your info from data-broker sites with Data Shield.

    No signup required. 30-second scan. Your email is only stored if you opt into alerts.

    Get your info off data-broker sites

    Data Shield files removal requests with every broker that accepts an authorized agent, and gives you the exact link or letter for the brokers that only accept requests from you.

    See how Data Shield works

    Check Your Risk Level

    Answer a few questions to understand how this breach might affect you

    What should I do?

    Change your passwords

    Update passwords for the affected service and any accounts using the same password

    Enable two-factor authentication

    Add an extra layer of security to your accounts

    Monitor your accounts

    Watch for suspicious activity on your financial and online accounts

    Watch for phishing attempts

    Be cautious of emails or messages claiming to be from the affected company

    Consider a credit freeze

    Prevent unauthorized access to your credit report

    Scan your email for other exposures

    Check whether this address shows up in other known breaches. Free, no account.

    Get your info off data-broker sites

    Data Shield files removal requests with every broker that accepts an authorized agent, and gives you the exact link or letter for the brokers that only accept requests from you.

    See how Data Shield works

    Got a notice about this breach?

    Paste it into BreachBrief to see exactly what data was exposed, how serious it is, and what to do next.

    Protect yourself

    Share This Breach Alert

    Help friends and family who might be affected by sharing this breach information

    Are you a law firm investigating this breach?

    Get qualified claimant leads delivered directly to your CRM.

    Related breaches

    Stay informed about breaches like this one

    We'll notify you when new data breaches are reported. Free, no spam. Unsubscribe anytime.

    Free, no spam. Unsubscribe anytime.