Data Breach WatchDBW

Retail

Medium

investigation open

Updated about 1 month ago

Eyemart Express Data Breach

▼ Key takeaways

•Reports suggest a potential breach involving Eyemart Express.
•Discovered on March 10, 2026.
•Possible data exposed: Name, Address, SSN, Driver's License Number, Date of Birth, Medical Information, Health Insurance Information.
•Affects individuals in: Texas, Alabama, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming.
•Confirmation level: Confirmed by company.

Breach confirmed

The Eyemart Express breach is confirmed. If you may be affected, add your details below and we will take it from there.

Detailed summary

In March 2026, Eyemart Express, an optical retailer with nearly 250 stores in 42 states, experienced a ransomware data breach. The Payouts King group claimed responsibility, accessing 435 GB of data. The company began notifying affected individuals on April 17, 2026.

The compromised data includes names, addresses, Social Security numbers (SSN), driver's license numbers, dates of birth, medical information, and health insurance information. While ransomware claims mention financial documents and payroll reports, specific consumer financial accounts have not been explicitly confirmed as exposed. The total number of affected individuals has not been publicly specified, but the breach affected individuals nationwide where Eyemart Express operates.

It is important to note that details can emerge or change as investigations proceed, and notification periods may vary.

Data possibly involved

Name
Address
Could be combined with other data for identity theft
SSN
Can be used to open fraudulent accounts and file false tax returns
Driver's License Number
Can be used for identity fraud
Date of Birth
Often used in combination with other data for identity theft
Medical Information
Health Insurance Information
Could be used for insurance fraud

Company Response Timeline

Response Grade

Notified consumers within 31–60 days

Breach Occurred

Mar 10, 2026

Company Discovered

Mar 11, 2026

Regulator Notified

Apr 17, 2026

Consumers Notified

Apr 17, 2026

1 days to discover

37 days to notify consumers

Breach Verification Status

Reports Only

Complete

Initial dark web reports of potential breach

Company Confirmed

Current

Company has acknowledged the breach

Regulator Confirmed

Confirmed by regulatory authorities

Note: Breach verification can take time. Information may evolve as more details become available from companies and regulators.

Case Status:

Investigation Open

We're actively investigating this case and seeking affected individuals.

Were you affected? Submit your information below.

Were You Affected By This Breach?

If you are a customer or have received a data breach notification, you may submit your information as part of our ongoing investigation. Submitting your information is free and does not obligate you.

Were you in the Eyemart Express breach? Check your email

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Check Your Risk Level

Answer a few questions to understand how this breach might affect you

Do you use Eyemart Express?

Yes

What state are you in?

What should I do?

Change your passwords

Update passwords for the affected service and any accounts using the same password

Enable two-factor authentication

Add an extra layer of security to your accounts

Monitor your accounts

Watch for suspicious activity on your financial and online accounts

Watch for phishing attempts

Be cautious of emails or messages claiming to be from the affected company

Consider a credit freeze

Prevent unauthorized access to your credit report

Scan your email for other exposures

Check whether this address shows up in other known breaches. Free, no account.

Get your info off data-broker sites

Data Shield files removal requests with every broker that accepts an authorized agent, and gives you the exact link or letter for the brokers that only accept requests from you.

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